East & Partners is Asia-Pacific's leading specialist business banking
market research and analysis firm. Our core expertise is in the
provision of analysis and advisory services tailored for the
commercial, business and institutional banking markets. We are
staunchly independent and have the richest source of business banking
data in Australia built over the years since the company began in
1987.
Easts' research is based on more than 30,000 direct interviews
throughout Australasia and Asia each year. These interviews are
conducted face to face or over the telephone with the key business
decision makers including CFOs, treasurers, finance directors and
business owners.
Strict non-disclosure agreements are entered into with all
interviewees where asked for, ensuring honest and confidential
dialogue. East has never given incentives for businesses to
participate and has never needed to.
Easts' research covers all business segments from Micro businesses
with an annual turnover of A$1 million through to the Top 500
enterprises with annual turnovers of A$530 million plus.
Market Segments
Institutional : A$530 million plus
Corporate : A$20 - 530 million
SME : A$5 - 20 million
Micro : A$1 - 5 million
Research Calendar
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